At 3 Colours Rule we love helping businesses effectively showcase the value of their brand. As a creative branding agency, our job is to find their unique selling points so their can stand out against competitors. The way you present your brand will attract or repel your target audience. Your brand defines the value of your products/services. Do you think the way you present your products has an impact on your revenue? We tested it for you. We created two different cupcake packages:

  • Sophie’s cupcakes: A boutique brand, which offers handmade cupcakes, made with organic ingredients. The target: Young and trendy women drawn to alternative and organic products.
  • The London bakery: An established cupcake brand perceived as chic and classic. The target: Sophisticated women with higher incomes drawn to reputation and prestige

Skills used for this project:

  • Market research & analysis
  • Marketing strategy
  • Branding strategy
  • Concept development
  • Consumer research and analysis
  • Colour analysis and strategy
  • Brand naming
  • Logo design
  • Brand font
  • Packaging design
  • Filming & editing
  • Interview
  • Packshot
  • Stop motion video technique
  • Animation
  • Voiceover
  • Script writing
  • Project management
  • Cost management

Feel free to contact us if you are looking for a creative and efficient team to project manage your next advertising campaign, branding strategy or any creative requirements. or 020 8768 2993

Watch how the public react!

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