Are you trying to grow your tech business? Have you ever considered to work with your competitors to do so? To explore this subject, Flavilla interviewed Rebecca. She is the Product and Marketing Director of Octopus Energy and works with different teams including marketers, designers and front-end developers. Her work has been central to […]
Intro Let’s begin, so you have a new tech product? Great! But wondering how to leverage PR to launch this? When it comes to a product launch many aspects can be taken into consideration, such as conducting in-depth market research, forming a positioning strategy, developing promotional campaigns, etc. In contrast, businesses these days have loads […]
Starting a speech is never easy even if you deliver one every day. You not only have to have something worthwhile to say, but you also have to say it in a way that connects and engages with your audience. Never assume that your spectators are paying attention: they may be looking at you but […]
In a world run by innovation and technology, the digital age has provided an abundance of tools for businesses. It is now easier for companies to interact with their prospects and clients, and market themselves. Creating and maintaining relationships with actual and potential customers has been a crucial challenge of digital marketing, with social media […]
